Cookie Policy
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Read our Cookie PolicyPrivacy at LinkSpeed
LinkSpeed is designed to help you test and understand your broadband connection without asking for unnecessary personal details. This policy explains what information may be used when you run a speed test, browse the site, use the contact form or interact with LinkSpeed pages.
Data controller: The data controller for this website is JandATech Trading Ltd, registered in England and Wales, company number 16335578.
Last updated: 5 August 2026
Who this policy applies to
This policy applies to visitors using LinkSpeed.co.uk, including the broadband speed test, provider pages, Wi-Fi guides, switching and rights pages, broadband news, contact form and related tools.
LinkSpeed provides general broadband information and browser-based testing. It is not a broadband provider and does not manage your broadband account.
Information LinkSpeed may process
| Information | Why it may be used |
|---|---|
| Speed test results | To show download speed, upload speed, ping, jitter and connection quality guidance. |
| Approximate connection information | To display useful context such as public IP, approximate location, ISP or organisation, timezone and possible VPN/proxy hints. |
| Browser and device details | To help explain speed test differences caused by browser, device, platform, screen size, language or network type. |
| Local browser history | To let your browser remember recent speed test results locally where this feature is available. |
| Contact form details | To respond when you send a message, report a problem, suggest a guide or flag a correction. |
| Server logs and security data | To keep the website working, investigate errors, prevent abuse and maintain security. |
Speed test and connection data
When you run a speed test, LinkSpeed may process technical measurements such as download speed, upload speed, ping, jitter and test timing. The page may also request approximate IP and network information so it can show your likely ISP, location and connection context.
This information helps explain why one result may differ from another. For example, Wi-Fi, VPNs, mobile networks, browser limits, router load and network congestion can all affect results.
Speed test results are estimates. They are designed to help you understand your connection, not to certify a broadband service level.
The public broadband quality report and its aggregate API publish summary medians and qualifying sample sizes only. They do not publish IP addresses or exact household addresses. Provider and city summaries are withheld until minimum sample thresholds are met.
Local storage and recent results
Some LinkSpeed features may store recent speed test results locally in your own browser. This helps you compare recent tests without creating an account.
Local browser storage remains on your device unless your browser settings, extensions or clearing tools remove it. You can usually delete it by clearing site data for LinkSpeed.co.uk in your browser.
Cookies and similar technologies
LinkSpeed may use cookies, local storage or similar technologies for basic website functionality, user preferences, security, remembering local test history and understanding how the site is used.
Where non-essential analytics, advertising or affiliate tracking technologies are used, they are explained clearly and handled in line with applicable UK privacy and cookie rules. The ICO says people should be given clear privacy information and that cookie consent must be specific, informed and based on a positive action where consent is required.
For more detail, see the Cookie Policy.
Contact form messages
If you contact LinkSpeed, the information you provide may include your name, email address, reason for contact and message content. This is used to read, investigate and respond to your enquiry.
Please avoid sending sensitive information unless it is necessary. If you are reporting a speed test issue, it is usually enough to include your device, browser, connection type and what looked wrong.
Third-party services and links
LinkSpeed may use third-party services to help run parts of the website, such as speed testing endpoints, IP/geolocation lookups, hosting, security, email delivery or external support links.
LinkSpeed also links to third-party websites, including broadband providers, external tools and support pages. Those websites have their own privacy policies and are responsible for how they handle information once you leave LinkSpeed.
How long information is kept
Retention depends on the type of information. Local speed test history may remain in your browser until you delete it. Contact messages may be kept for as long as needed to respond and manage follow-up. Server logs and security records may be kept for a limited period for diagnostics, security and abuse prevention.
Where information is no longer needed, it should be deleted, anonymised or allowed to expire where practical.
Your privacy rights
Depending on the circumstances, UK data protection law may give you rights over your personal data. These can include rights to be informed, access your data, correct inaccurate data, request erasure, restrict processing, object to processing and complain to the Information Commissioner's Office.
These rights are not always absolute and may depend on the data involved and the reason it is being processed.
To ask about a privacy right or data request, Contact LinkSpeed using the contact form.
Children's privacy
LinkSpeed is a general broadband information website and is not aimed specifically at children. The site does not knowingly ask children to provide personal information.
Updates to this policy
This policy may be updated as LinkSpeed changes, adds new tools, introduces new pages or changes how website features work. The latest version will be published on this page.