Privacy Policy
How LinkSpeed handles speed test data, contact messages and website information.
Read policyCookies and similar technologies
This Cookie Policy explains how LinkSpeed may use cookies, local browser storage and similar technologies when you use the broadband speed test, guides, provider pages, contact form and other site features.
Last updated: 19 June 2026
What are cookies?
Cookies are small files stored by your browser when you visit a website. Similar technologies include local storage, session storage, pixels and tags. They can help a site remember information, keep features working, understand usage or support advertising and affiliate links.
Some cookies are essential for a website to work. Others are optional and may need consent depending on what they do. The ICO explains that cookie information should be clear and easy to understand, and that consent must involve a clear positive action where consent is required.
How LinkSpeed may use cookies and storage
| Type | Purpose | Example use on LinkSpeed |
|---|---|---|
| Essential cookies or storage | Needed for basic site features, security, forms or preferences. | Keeping a form working, remembering a basic setting, or helping prevent spam. |
| Local speed test history | Used to keep recent test results in your own browser where this feature is available. | Showing recent download, upload, ping and jitter results without needing an account. |
| Analytics | Used to understand which pages are useful, where errors occur and how the site can improve. | Seeing whether users visit speed guides, Wi-Fi help, provider pages or switching pages. |
| Advertising or affiliate tracking | May be used if LinkSpeed adds advertising, provider deals or affiliate links in future. | Understanding whether a provider deal link was clicked, where this is clearly disclosed. |
| Embedded or third-party services | May be set by third-party services used for site functionality, support or external content. | External links, provider websites, Buy Me a Coffee, analytics or hosting/security tools. |
Local browser storage for speed test results
LinkSpeed may use local browser storage to remember recent speed test results on your own device. This can make it easier to compare recent tests without creating an account or logging in.
Local storage is controlled by your browser. You can remove it by clearing site data for LinkSpeed.co.uk or by using your browser’s privacy settings.
Analytics cookies
Analytics can help LinkSpeed understand which pages are useful, whether people are finding the right troubleshooting guides and where errors or confusing journeys occur.
If non-essential analytics cookies or similar tracking technologies are used, they should be handled in line with applicable UK cookie and privacy rules. Analytics tools may process information such as page views, browser details, approximate location, device type, referrer and interaction events.
Advertising, affiliate and provider links
LinkSpeed may link to broadband providers, external tools or support pages. Some provider links may become affiliate links in future. If affiliate tracking or advertising cookies are used, the page should make that clear where relevant.
When you leave LinkSpeed and visit another website, that site may set its own cookies and use its own privacy policy.
How to control cookies
You can control cookies through your browser settings. Most browsers let you block cookies, delete existing cookies, clear site data, block third-party cookies or manage permissions for individual websites.
Blocking all cookies may affect some website features. For example, contact forms, local speed history or preference-based features may not work as expected.
Changes to this policy
This Cookie Policy may be updated as LinkSpeed changes, adds new features, introduces analytics, advertising or affiliate tools, or changes how the speed test and guides work. The latest version will be published on this page.